MagrowTec News

B and D Chemical is the newest MagrowTec Dealer in the US

We are pleased to announce that B and D Chemical is the newest MagrowTec Dealer in the US.

Located in the heart of Illinois’ corn and soybean production region, B and D Chemical specializes in agricultural chemical sales, liquid fertilizers, and agronomy, bringing decades of expertise to the industry.

According to Bill Houck, Sales Manager at B and D Chemical, “The MagrowTec system will improve efficiency to the customer by using less water while giving better coverage with less drift that will enhance herbicide, insecticide and fungicide performance. By treating the water with this system we are making actual spray water rather than trying to enhance it with other additives that cost extra money without really knowing if they are working. With this system you can see consistent results. “

With over 50 years of combined experience, Darrell and Brandon, founders of B and D Chemical, continuously seek cutting-edge solutions to serve their customers. Their commitment to innovation led them to develop a spray table to demonstrate the MagrowTec effect at trade shows.

This setup not only demonstrates how the system is installed but also highlights the difference in spray patterns between MagrowTec and a conventional setup.


They assembled a full stack of manifolds, running one side of the boom with rods connected to MagrowTec and the other side as a conventional setup. To ensure an accurate comparison, they installed pumps and pressure gauges on both sides, confirming equal pressure levels. The green water contains a dye, making the difference clearly visible, as you can see in the pictures.

Brandon Grubb, owner of B and D Chemical, shared his excitement: “We are excited to offer MagrowTec to our customers. The benefits from improved coverage and reduction in water use will make a great impact to on farm savings and efficiencies. I put together the spray table so customers could see what the system looks like to operate; not really knowing that you would be able to see the changes in the fluid profile from the MagrowTec side vs conventional to the naked eye. It’s incredible to see how the spray drifts with the conventional side but stays very dry on the MagrowTec side. We had a customer using the system last fall and their experience was very positive and had one less pass for their burn down work this fall”

MagrowTec & GROWMARK Trial Demonstrates Superior Spray Coverage

We are proud to share the results of a trial with GROWMARK  Inc. hosted by the University of Illinois, showcasing the difference in spray coverage between a sprayer fitted with a MagrowTec boom kit and a conventional set-up.

Whether you’re a farmer, dealer, co-op, or crop consultant, MagrowTec brings high-value benefits to all. With more coverage and less drift, our technology is transforming spraying efficiency and delivering real results:

💰 Farmers – More savings, More Efficiency.

📈 Dealers – Unlock new opportunities and added value.

✅ Co-ops – Boost productivity while staying compliant.

🌱 Crop Consultants – Consistent #performance, trusted recommendations.

The MagrowTec Spray-Assist Technology is truly different, distinctive, and proven to deliver. It’s the win/win agriculture has been looking for. A win for all.

MagrowTec Demo Trailer in Action – Q1 Tour!

The MagrowTec demo trailer is ready to hit the road and  showcase MagrowTec’s cutting-edge agricultural spraying technology across Australia’s key farming regions!

Our first visit will be in Liverpool Plains, NSW on the 3rd of February.

 

📍 Upcoming Tour Locations:
• Central Queensland
• Northern & Central NSW
• Northern Victoria
• Central Wheatbelt, WA

💡 Experience the Future of Farming:

• See our innovative spray system in action.
• Learn how we’re reducing drift, improving coverage and efficiency.
• Discover how MagrowTec can help boost your sustainability efforts.

MagrowTec Joins Euronext IPOready Programme to Accelerate Growth and Innovation

MagrowTec is thrilled to announce its participation in the latest edition of the Euronext IPOready Programme, a prestigious initiative designed to prepare high-growth companies for potential public listings or other strategic financing opportunities.

By joining the Euronext IPOready Programme, MagrowTec aims to enhance its strategic capabilities further, strengthen corporate governance, and position itself for sustainable growth. This milestone underscores the company’s commitment to driving innovation in agricultural technology while expanding its global footprint.

“We are thrilled to join the Euronext IPOready Programme,” said Gary Wickham, Founder and CEO of MagrowTec. “This opportunity aligns with our vision to revolutionize crop spraying technology and advance sustainable farming practices. The programme will provide invaluable insights and resources as we continue to innovate and grow.”

The Euronext IPOready Programme offers comprehensive training, mentorship, and networking opportunities to prepare companies for future funding rounds, IPOs, or other strategic options. Through this initiative, MagrowTec will benefit from advanced workshops on capital markets, financial reporting, and investor relations, access to a network of top-tier advisors, investors, and market experts and support in refining its equity story and corporate structure.

“MagrowTec’s inclusion in this programme is a testament to our growth potential and market leadership,” added Mel Hurley, CFO of MagrowTec. “With the support of Euronext, we are excited to explore new opportunities that will enable us to expand our impact on sustainable agriculture.”

MagrowTec continues to lead the way in innovative crop spraying solutions, delivering measurable value to farmers worldwide by improving spray coverage, reducing waste, and promoting environmentally friendly practices. Participation in the Euronext IPOready Programme marks another step in the company’s journey toward becoming a globally recognised force in agricultural technology.

 

James Turtle appointed as Sales Director for Australia & New Zealand

We are thrilled to announce the appointment of James Turtle as Sales Director for Australia and New Zealand, effective January 1, 2025, succeeding Anthony Williams.

Reporting directly to the CCO, Mauro Cerati,  James will oversee sales, strategy, and business development in Australia and New Zealand. Working closely with the ANZ Sales team, James will focus on strengthening MagrowTec’s existing partnerships while forging new relationships with growers and industry partners. His leadership aims to expand MagrowTec’s reach in these key markets over the coming years.

With over a decade of experience in agricultural machinery sales, James has demonstrated a proven ability to drive growth and innovation. Notably, he transformed a Co-Op selling agri-inputs into Australia’s largest dealership for one of the region’s leading sprayer brands.

Since joining MagrowTec in May 2023, James has delivered impressive results, showcased exceptional leadership, and aligned with the company’s vision, making him the ideal choice to lead the next chapter in Australia and New Zealand.

James holds a Bachelor of Science in Applied Sciences and is a qualified horticulturist. Outside of work, he operates a lifestyle farm, bringing firsthand agricultural experience to his role.

On this key leadership change, Mauro Cerati, Chief Commercial Officer, said: “It’s a great pleasure to announce James’s promotion to the new role and I’m fully confident he will lead, together with our team, the growth of Magrowtec business in Australia and New Zealand for 2025 and beyond according to our plans. James has proven capabilities and the solid experience to bring the multiple benefits of our unique technology to more and more farmers”.

Commenting on his appointment, James said: “I’m really excited to be given the opportunity to continue the work that Tony has started with the ANZ team. We have a clear plan for 2025 and beyond and I look forward to helping grow MagrowTec’s presence in Australia and New Zealand. Our unique technology really does offer growers a powerful tool for better productivity, efficiency and waste reduction. It’s our job as a team to get that message out to industry so that everyone can do more with less”.

MagrowTec also takes this opportunity to thank Anthony Williams for his invaluable contributions to the business.  We wish him every success in his future endeavors.

Please join us in congratulating James on his well-deserved promotion and wishing him great success in his new role.

 

Welcome to Beyne Open Doors 2024!

This week, our team is on-site at the BEYNE factory in Belgium, participating in the Beyne Open Door event!

This year is extra special as we join in celebrating Beyne’s 50th anniversary – a remarkable milestone in innovation and excellence.

Here’s to 50 years of success and many more to come! 🥂

World Food Day 2024

Today is World Food Day!

It’s a day to reflect on the importance of accessible, nutritious food for everyone on the planet. This year’s theme, “Right to foods for a better life and a better future,” highlights the need to ensure that all people have access to diverse, affordable, and safe food.

At MagrowTec, we’re committed to creating a more sustainable and efficient future for agriculture. Through innovation and technology, we’re helping farmers produce more with less, contributing to the sustainable intensification of global food production.

Farmers are key drivers of change in our communities, playing a vital role in collective efforts to secure healthy diets for all. Beyond tending the land, they sow the seeds for a future where equitable access to nutritious food becomes a reality for everyone. It’s crucial to respect their rights to food and land while preserving their valuable knowledge, culture, and traditions. With the right access to training, finance, and innovation, we can empower farmers to grow safe, diverse, and nutrient-rich foods that benefit us all.

Together, we can fight hunger, reduce food waste, and protect our environment.

Dr Sruthy Poulose joins MagrowTec’s Research, Development and Innovation (RD&I) Team as a Lead Research Scientist

We are excited to announce that Dr Sruthy Poulose has joined the Research, Development and Innovation (RD&I) Team in the role of Lead Research Scientist.

Reporting to Prof. Anthony Furness, Chief Scientific Officer, Sruthy will play a crucial role in advancing our research initiatives and expanding our technological capabilities. In this position, Sruthy will lead research projects aimed at enhancing our understanding of scientific principles crucial to our corporate development, technology advancements, and intellectual property (IP) portfolio.

Her key responsibilities will include leading research initiatives focused on corporate development, technology advancements, and intellectual property, overseeing experimental design and scientific research methodologies, mentoring and guiding a team of researchers, collaborating with cross-functional teams to develop scalable products and applications and contributing to scientific publications, patents, and the commercialisation of Magnetic-Assist and Nanobubble/Nanoparticle technologies.

Sruthy is a passionate and accomplished experimentalist with over 5 years of experience in scientific research, backed by strong international collaborations. Her expertise spans a range of interdisciplinary fields, including physics, magnetism, surface chemistry, thin films, microfluidics, and optical fibre sensors.

Throughout her career, Sruthy has worked for renowned universities including the Indian Institute of Technology in Delhi, India (Research Assistant), the University of Basque Country in Spain (Visiting Researcher) and Trinity College Dublin in Ireland (Research Assistant and Research Fellow), where she spent 6 months as part of the AMBER research team hosted in Trinity College Dublin that worked on the MagrowTec research partnership.

Sruthy holds a Ph.D.in Physics from Trinity College Dublin (Ireland – 2018 – 2022) , Master of Science National from the Institute of Technology (India – 2014-2016) and Bachelor of Science from the Mahatma Gandhi University, (India 2011 – 2014).

Peter Robertson, Chief Technology Officer commented “MagrowTec is a science-led technology business. Led by Professor Anthony Furness (CSO) we have continually focused on the development of a solid science foundation as the core of our business. The addition of Dr Sruthy Poulose within this team will significantly strengthen our research activities and ensure MagrowTec remain pioneer within this space. MagrowTec has become the calibre of organisation that can attract top talent across the world. Sruthy has unquestionable capabilities and credibility within the science of the magnetic treatment of water and will be an extremely valuable addition to the MagrowTec team as we further expand our technology to include Nanotechnology and additional media delivery methods.”

Commenting on her appointment, Sruthy said “ I am excited to join MagrowTec as the Lead Research Scientist. This role perfectly aligns with my passion for nanotechnology and magnetic-assisted solutions, and I am eager to contribute to MagrowTec’s innovative mission. I look forward to collaborating with our talented team to advance our research activities and pioneer cutting-edge solutions in agriculture and sustainability. I am particularly enthusiastic about enhancing our capabilities in nanotechnology and magnetic applications. I am grateful for the support I’ve received along the way and can’t wait to embark on this journey together!”

While Sruthy will be primarily based in Dublin, she will also spend up to 50% of her time at our UK facilities, including the Agri-Tech Centre and MARC, to foster closer collaboration and ensure smooth progress across teams.


We are confident that Sruthy’s leadership and expertise will drive significant advancements in our research efforts and contribute to our continued growth and innovation.

Please join us in welcoming Sruthy to the MagrowTec team.

MagrowTec and AMBER announce their 5th collaborative project on Magnetic-Assist Technology

MagrowTec and AMBER, the centre for Advanced Materials and Bioengineering Research funded by Taighde Éireann – Research Ireland, (formerly Science Foundation Ireland) hosted by Trinity College Dublin (TCD) are proud to announce their collaboration on a 5th project to push the boundaries of innovation in crop-spray technology for sustainable farming.

Led by Prof. Michael Coey, AMBER and School of Physics, Trinity College Dublin and Dr. Plamen Stamenov, AMBER and School of Physics Trinity College Dublin, this project aims to deepen the understanding of the innovative magnetic-assist technology developed by MagrowTec, which enhances crop protection through improved coverage and reduced drift. A comprehensive 18-month programme has been developed that will research the impact of DOLLOPS (Dynamically Ordered Liquid-Like Oxyanion Polymers) within the fluid and carry out chemical analysis and studies.

Building on the success of previous projects, this phase of research seeks to refine and expand the use of MagrowTec’s technology. MagrowTec aims, by conducting field studies both in Ireland and internationally, to demonstrate the effectiveness of its precision agriculture and crop spray technology solutions across different environments.

Prof. Michael Coey said “the hardness of locally-available water may influence the effectiveness of agricultural spraying. In this project we are bringing to bear our experience of magnetic treatment of the water to analyse the influence of water hardness on the effectiveness of the spray. We are happy to work closely with MagrowTec to better understand their intriguing technology.”

Peter Robertson, MagrowTec’s Chief Technology Officer said: “We are delighted to be once more collaborating with AMBER / Trinity College Dublin on our 5th engagement to date. AMBER provides MagrowTec with access to some of the world’s leading experts in Magnetic research and Magnetic treatment of fluids, which, when coupled with MagrowTec’s internal Science and Technology expertise provides an enviable partnership that has led to a profound understanding of “The MagrowTec Effect”. AMBER provides access to extensive research talent and expertise in magnetism which aligns and enhances the capabilities within our two research facilities in the UK. We are extremely excited to continue our work with Professor Mike Coey and Dr Plamen Stamenov, who combined have extensive knowledge and credibility within the sector.”

MagrowTec is committed to driving advancements in agricultural technology, ensuring that farmers have access to sustainable and efficient tools that improve crop quality and yield whilst reducing waste.

This ongoing collaboration with one of Ireland’s leading research institutions is a key part of MagrowTec’s commitment to innovation and excellence in agriculture.

About AMBER:
AMBER is the Taighde Éireann – Research Ireland Centre for Advanced Materials and BioEngineering Research established in 2013. The Centre brings a multidisciplinary partnership between leading academics in Advanced Materials Science, BioEngineering and Industry. Working collaboratively we develop new materials and devices for the ICT, medical devices, energy and sustainable industrial technology sectors.

Today society is faced with many technological and environmental challenges from sustainability and reducing their carbon footprint to next generation personalised healthcare. By partnering with highly specialist Research faculties across Ireland, AMBER brings excellence in advanced research, innovation and knowledge from multiple industry sector projects to our collaborative partners, industry and society at a national and global level.

AMBER is hosted by Trinity College Dublin, in partnership with CRANN (Centre for Research on Adaptive
Nanostructures and Nanodevices) and the Trinity Centre for Biomedical Engineering, RCSI University of Medicine and Health Sciences, University College Cork, University of Galway, Dublin City University, Tyndall National Institute, University of Limerick, University College Dublin and the Technological University of the Shannon: Midland West.
As of August 1st, 2024, Taighde Eireann – Research Ireland, the new national competitive research and innovation funding agency, has been established through the amalgamation of the activities and functions of Science Foundation Ireland (SFI) and the Irish Research Council (IRC).


Media Contact:
Amy Sweetman
Communications & Public Affairs Manager
[email protected]
www.ambercentre.ie

 

New video testimonial in Australia!

We’re excited to share a firsthand experience from Marchand Ag Services, a sophisticated agricultural contracting business with over 25 years of experience in the Northern NSW region of Australia, showcasing how MagrowTec’s revolutionary technology has transformed their spray operations.

For over two years, they’ve been using our system on their fleet of Case IH Patriots for a major client, seeing incredible results in efficiency, precision, and cost savings.

“MagrowTec is helping us massively, by putting more of the chemicals on the target. ” Daniel Marchand

Hear directly from them in our latest video testimonial!